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Notus

Notus AI Agent
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Overview

An AI-powered platform providing generative weather impact analyses to help businesses proactively respond to weather-related changes.

Notus is an AI-driven platform that offers generative weather impact analyses, enabling businesses to understand and anticipate how weather conditions affect various product verticals. By leveraging extensive historical weather data and real-time generative AI forecasts, Notus provides detailed insights into weather impacts at granular levels, such as specific products and locations down to postal codes. This allows businesses to automate ad targeting, adjust budgets based on weather conditions, and enhance long-term planning with predictive analytics, ultimately leading to improved marketing performance, higher gross margin return on inventory investment (GMROII), and reduced stockouts.

Some of the use cases of Notus:

  • Understanding the impact of weather on product demand across different verticals.
  • Automating advertising targeting and budget adjustments in response to weather changes.
  • Enhancing long-term business planning with predictive weather impact analytics.
  • Reducing uncertainties and enabling proactive responses to weather signals.

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