Sales pipeline coverage & activity targets
Turn revenue goals into pipeline coverage, opportunity counts, and outreach activity so your team knows the daily targets.
Pipeline sizing
See how much pipeline value you need.
Opportunity targets
Translate goals into opp and meeting counts.
Activity planning
Quantify outreach needed to keep pipeline full.
Enter sales assumptions
Use annual revenue goals and your current conversion rates.
Founder tip
Tightening conversion rates is often easier than scaling raw lead volume. Track both over time.
Target summary
Coverage and activity targets for your goal.
Pipeline needed
$3,600,000
Deals to close
50
Opportunities required
200
Meetings required
400
Outbound touches needed
10,000
Share this plan
Share links include conversion rates so teams can align on targets.
Why activity targets help
Clear activity targets keep pipeline healthy and reduce surprises late in the quarter. Use these numbers to plan sales capacity and marketing programs.
Keyword focus
Search intent: "pipeline coverage calculator", "sales activity targets", "pipeline formula".
FAQs
What is pipeline coverage?
Pipeline coverage compares pipeline value to revenue target. Most teams aim for 3-5x coverage.
Why include outreach targets?
Activity targets help you plan weekly sales motions to build enough pipeline.
How do I pick win rate?
Use your historical close rate or the average close rate across your pipeline stages.
Is my data stored?
No. All calculations run locally in your browser and nothing is stored on the server.